by ccbranding | Jan 30, 2024 | Advertising, Branding
Is AI the New ‘Bicycle for the Mind’, and What are the Implications for Creative Professionals? AI creative tools are spreading like wild fire. What are the implications? In 1984, when Steve Jobs called the computer a bicycle for the mind, he was describing how...
by ccbranding | Mar 5, 2020 | Analytics, Branding, Business Intelligence
Business intelligence makes data actionable. Businesses are often unaware of the data being collected on their behalf, both internally and by search engines. However, properly analyzed, this data can serve small or big goals, and open up precious, new, and often...
by Catherine Goodman | Dec 6, 2019 | Branding, Marketing
When I was a kid, the word brand didn’t exist. No one talked about their organization’s brand, and certainly no one talked about their website as a reflection of their brand. Then again, no one HAD a website back then. We’re talking about the late 20th Century, for...